We built SGP Waterproofing around one idea: a Franklin, WI property owner shouldn't have to wait three days for someone to look at a wet wall.
SGP Waterproofing is a licensed and insured Waterproofing contractor serving homeowners, property managers, and commercial building owners across Franklin, WI. We didn't start as a marketing company that added waterproofing to a service list — our crews came up running sump pumps, pouring interior drain tile, and injecting epoxy into foundation cracks long before the trucks had our name on the door.
We keep our crews local rather than routing calls through a national call center, which means the technician who answers your questions on the phone is often the same person standing in your basement two hours later. That continuity cuts down on the miscommunication that drags out so many waterproofing jobs.
Soil composition changes how much hydrostatic pressure builds against a foundation wall, and Franklin, WI's mix of clay-heavy and sandy soils behaves differently depending on the neighborhood, sometimes block to block. A crew that hasn't worked the area tends to size drainage systems using generic assumptions instead of what's actually under the yard.
We also see a lot of properties where a previous waterproofing attempt only addressed the symptom — a topical sealant painted over a cracked wall, for example — without solving the pressure or grading issue causing the crack in the first place. Part of every Franklin, WI inspection is checking for that kind of prior patch job before we recommend anything new.
Water damage rarely announces itself with a flooded basement on day one. It usually shows up as one of these smaller signals first, and Franklin, WI's seasonal moisture swings tend to speed the timeline up.
A persistent musty smell almost always means moisture is present somewhere in the wall assembly, even if you can't see a wet spot yet.
Those white, chalky mineral deposits on block or poured concrete walls are salt left behind after water has migrated through the concrete and evaporated.
A crack that's a sixteenth of an inch wide today can become a sixteenth of an inch wider by next spring if the pressure behind the wall isn't relieved.
Drywall that feels soft, bubbles, or shows a tide line near the floor is already absorbing groundwater — by the time you see it, the insulation behind it is usually soaked too.
A window well that fills with water during heavy rain is putting direct pressure on the glass and frame, and it's one of the most common entry points we find in older Franklin, WI homes.
Water that pools against your foundation after every rain is telling you the drainage system, whatever's left of it, has stopped doing its job.
We scope every Franklin, WI job in person before quoting it, because two houses with the same symptom rarely need the same fix. These are the five services that make up most of our workload.
When a sump pump fails during a storm or a foundation wall gives way, we dispatch a crew with portable pumps and extraction equipment within hours, not days.
We install interior perimeter drain systems tied into a sump basin, then finish the walls with a dimpled vapor barrier so any residual moisture is directed down, not trapped behind drywall.
Commercial jobs typically pair exterior membrane work with an interior collection system, since most existing commercial structures can't be fully excavated without major disruption.
We classify every crack before injecting it — structural cracks get epoxy, active leaks get flexible polyurethane that expands to fill voids behind the wall.
A properly encapsulated crawl space with its own sump discharge line keeps humidity below the threshold where wood rot and mold can take hold.
Sometimes the fix isn't inside the wall at all — regrading the soil away from the foundation and adding a French drain can solve a moisture problem before water ever reaches the block.
A dispatcher walks through symptoms with you on the phone so the crew that shows up already has a rough idea what they're dealing with.
A technician maps moisture readings, checks grading, and identifies whether the source is groundwater, surface water, or condensation.
You get a flat-rate, itemized quote before any work starts — no verbal estimate that changes once the crew shows up.
Most residential jobs finish in one to three days, and we walk the property with you afterward to confirm every drain, pump, and seal is working.
You'll know the total cost before we start — no hourly billing, no surprise add-ons once the walls are already open.
Because our crews are based in and around Franklin, WI, we're not routing your call through a national scheduling system that books you two weeks out.
Every technician trains on interior drain tile installation, sump system sizing, and crack classification before they lead a job on their own.
Warranty callbacks get the same dispatch priority as a new emergency, because a repeat leak is still an active problem for you.
We document every job with photos, moisture readings, and a copy of the warranty terms, so there's a paper trail if you ever need to reference the work again.
Our Franklin coverage area extends through most of the surrounding Franklin, WI communities. Give us a call even if your address falls just outside the zone below; we'll let you know honestly if we can reach you same-day.
Zip codes we serve in Franklin, WI: 53132
"We had water coming in around the window well every time it rained hard. They regraded the area and sealed the well, and we haven't had a drop since."
— Franklin Homeowner
"We were selling the house and the inspector flagged a foundation crack. They came out within two days, injected epoxy, and gave us documentation for the buyer's lender."
— Franklin Seller
"Our crawl space had standing water and a mold smell we couldn't get rid of. They pumped it out, encapsulated the whole thing, and added a dedicated sump discharge line."
— Franklin Homeowner
"Sump pump failed overnight and flooded part of our storage room. New pump was installed with a backup battery the same afternoon we called."
— Franklin Customer
"Property management hired them to fix water coming through the garage ceiling. They scheduled the membrane work in phases so we never had to close the whole garage."
— Franklin Property Manager
"They found the actual source of the dampness instead of just recommending a dehumidifier and calling it done. Been dry for over a year now."
— Franklin Homeowner
For active flooding we prioritize same-day dispatch across our Franklin, WI coverage area; routine inspections usually book within 48 hours.
Pricing is disclosed in full before you sign anything, and we walk through each line item so nothing is a surprise later.
We handle active flooding, sump pump failures, and failed foundation walls with same-day dispatch, portable extraction pumps, and temporary water mitigation.
Pricing varies with scope, but every Franklin, WI customer gets an itemized written estimate before any work is authorized, so there's never a guessing game.
Hairline cracks are actually the ideal time to call, since injection repair is faster and cheaper before hydrostatic pressure has a chance to widen the gap.
The right system depends on access, budget, and what's actually driving the water in — we'll explain the trade-offs before you decide.
Most residential interior drain tile or sump installations finish in one to three days; larger commercial membrane projects can take longer depending on square footage.
We're happy to provide the documentation adjusters typically request, though we recommend confirming your specific coverage details directly with your insurance provider.
In most cases yes — a French drain collects water, but it still needs a sump pump to actually move that water out and away from the foundation.
We back our work with a written, often transferable warranty — useful if you sell the property before the coverage period runs out.
Standing water doesn't stop us from starting; we extract it as the first step, then proceed with vapor barrier and drainage installation.
Commercial scheduling is handled separately from residential dispatch so larger projects get the coordinated planning they need.
One call gets you a licensed technician, a written quote, and a same-day time window.
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